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Donna Schilder

Professional Certified Coach

Leadership, Career, & Business Coach

(562) 434-7822 -

Donna Schilder

10 Tips For Writing a Well-Branded Executive Bio


By Donna Schilder, MCC, Leadership, Career, & Business Coach

10 Tips For Writing a Well-Branded Executive Bio

  1. Understand the purpose or goal of your bio.
  2. Understand your audience and what they are looking for.
  3. Use positive feedback people have given you as quotes.  Having someone else say you’re effective or visionary let’s you remain humble and lends credibility to the statements. Sources for quotes include:  customers, vendors, board members, bosses, peers, and staff.
  4. Focus on results you’ve achieved and quantify them where possible.
  5. Include the achievement you are most proud of.
  6. Identify what differentiates you.
  7. Talk about your passion.
  8. Tell the story of your career.
  9. Use strong action verbs that show authority and responsibility, where possible.
  10. Include your credentials and education.


Here are some articles on writing an executive bio that may help you as well:







© Donna Schilder, MCC, Leadership, Career, & Business Coach of Glacier Point Solutions, Inc., 2018. (562)434-7822. You are welcome to reprint this article online as long as it remains complete and unaltered (including the About the author information at the end)

About Donna Schilder, Master Certified Coach (MCC)

Donna Schilder is an Executive Coach who provides a place for her clients to stand back, assess situations, reconnect to their goals, and choose the best approach to achieve business and personal success. Donna also owns Glacier PointSolutions, Inc. which provides Executive Coaching & Training to High Technology, Healthcare, Manufacturing, Professional Services, and Nonprofit leaders. Contact Donna at 562 434 7822 or